Any of this sound familiar?

You know you have an amazing gift and you want to make a difference in people’s lives and you want to become a life coach but DON’T KNOW WHERE TO BEGIN or what you really need.

You want to improve your coaching skills, confidence and credibility but TRAINING IS EXPENSIVE.

You’re tired of playing small and want to create a thriving life coaching business but you don’t know how to MAKE MORE MONEY without feeling like a slave to your business.

You’re a therapist, speaker or other professional who wants to ADD LIFE COACHING TO YOUR SERVICES and need a crash course to get you up and running quickly.

If any of this resonates with you we've got GREAT news for you...
you are SO in the right place!
What if you could have:

Proven, step-by-step life coaching packages that you can use with your clients and already know exactly what to do and say during each session to help your clients achieve specific results and reach their goals.
Short-cuts to knowledge of industry best practices, methodologies, and techniques that would take you months or even years of research and study and learn. (We’ve done the work, now you can benefit from it!)
Done-for-you forms, templates, questionnaires, agreements to give your business a jump start and save you time.
PLUS get certified as a coach in 3 high-demand coaching niches (happiness, life purpose, and success), as well as receive the Master Coach Certification.
AND identify your tribe of ideal clients who you will love to work with and who pay you well!   

Well, you can!

Our Master Life Coach Certification (and niche certifications) offer you all of this and MORE! And the best part is that you get access to EVERYTHING we have developed and created over a decade of learning, coaching and teaching. WE GIVE YOU EVERYTHING—the whole she-bang. Our blood, sweat and tears, our trials and errors, the money we put into training and development, the conferences and workshops we’ve attended, and even degrees in education and psychology—you benefit from ALL OF IT!
What if we told you that you could enroll in a coach training program that provides done-for-you life coaching packages that include  EVERYTHING you need to start coaching right away?

We are Joeel and Natalie Rivera—your soon-to-be coach trainers! (Yes, we’re married AND work together… 24 hours a day… and we LOVE IT!) Below we'll tell you our story, briefly... the REAL story. The one that wasn’t always easy but that lead us PERFECTLY to this place of living out our life’s purpose and creating the thriving business (and the FREEDOM that comes with it) that we always wanted!

Natalie’s story in a nut shell: Natalie went to school for education and sociology… accidentally ended up in a marketing and design career… always felt drawn to help people expand their minds and make life changes (total career change needed). At the same time was living a life that wasn’t really “hers” (you know, like living everyone else’ dream and doing what she “should”). Opened a life coaching center for teenagers, which was awesome! But, found that she was constantly trying to drag people through life. She reached a point where she quit EVERYTHING (literally). She decided to honor herself, fully, for the first time EVER. She decided to work as a life coach with clients who actually WANTED to change, to live their purpose, to reach their potential!

Joeel’s story in a nut shell: Joeel moved around a lot as a kid, which made him get good at understanding people (there’s a silver lining in everything). He was a bright kid who experienced a lot of adversity and was drawn to street life. He went to college and failed his first year. When he returned home, his brother was killed in a car accident. This loss inspired him to one day open a youth center to help troubled kids (like he had been), and he returned to college earning a Bachelor’s degree with a 3.8 and a Master’s degree in Counseling and Education with a 4.0. And, now he’s finishing his Ph.D. in Psychology with an emphasis on happiness.

Since starting Transformation Life Coaching in 2009, Joeel and Natalie’s business has evolved and now includes professional speaking, publishing, events and conferences, online courses and life coach training programs (like this one).
But it wasn’t always easy… in 2010 they found themselves at a CHOICE POINT. Choose the safe route of gainful employment that zapped their energy and freedom or CLIFF DIVE into full-contact entrepreneurship. They found themselves living in an extended stay motel, unsure of where to live or how to make their dreams a reality. The decided to turn down their job offers and start a magazine. They had their coaching, but they wanted to reach more people. Instead of just writing articles, the figured they’d just make an entire magazine! Why not!

Today, Joeel and Natalie have worked with tens of thousands of people and have 35,000 students from 172 countries.

So, who are we, anyway?
Yes—that’s right—the courses are user-friendly and SELF-PACED, meaning you can complete them as fast or as slow as you want from the comfort of your own home (or Starbucks, or a neighbor’s house) and even in your pajamas!
Our programs are video-based and available 24 hours a day FOR LIFE, so you can access them any time. Videos are also downloadable, so if your internet connection isn’t strong, you can play them right from your computer.
Downloadable workbook materials are included that you can print out
in order to complete the activities (which are the best part of the program).
We also have professional workbooks available for personal use or to use
with your clients. (Sample to the right)
The material is engaging and fun because we’re silly and like to have a good time! But, the videos can also be sped up if you want to take it all in and only have a short time to do it.
You get to join a community of like-minded coaching students to network and get feedback.
You can ask Joeel and Natalie questions about the course material through email or in the group forum.
You will receive an official certification for each of the individual
niche coaching certifications PLUS the Master Coach certification
when you’ve completed all 4 courses. You’ll also receive the official
logos for each, which you can use in your marketing material
however you wish.
You also receive a FREE listing in our coach directory once you’ve finished at least 1 of the niche certifications!
Oh, and the fact that you’ll benefit from Transformation Services, Inc’s strong reputation in the coaching and personal development field, our psychology-based curriculums, and the proven, effective methodologies and techniques you’ll learn (which are the EXACT methods we’ve used for years)!
How Our Program Works:

IN THIS SELF-PACED VIRTUAL TRAINING PROGRAM we will personally walk you through everything you need to know and do in order to jump start your life coaching business!

Happiness Coach Certification: Help your clients find happiness in everyday life, no matter what obstacles they may be facing. Work with clients to peel off the layers of limiting beliefs, negative patterns, and old programming—empowering them to unleash their happiness from within!
Life Purpose Coach Certification: Help your clients live passionate and meaningful lives and discover their greater life purpose! Help them: capitalize on their talents and skills, find meaning in past experiences, understand their personality, empower their beliefs, choose a career or path they love.
The Master program includes the Life Coaching Guide and 3 niche coaching certifications .
Goal Success Coach Certification: All success depends on achieving meaningful goals by having a solid short and long term plan. Discover the 4-Steps to Goal Success:
1) Know what you really want
2) Believe you can achieve it 3) Create a concrete plan for success
4) Stay committed and motivated.
Life Coaching Guide: This course is a comprehensive introduction to the field of life coaching. It provides industry best practices, including: tools and methodologies, proven processes and techniques, communication strategies and templates, questionnaires and documents needed to get you started.
(NOTE: if you’re interested in just 1 of these coaching niches, you can enroll in just 1! See pricing information below.)
Introducing the
Master Coach Curriculum
Want to know the details?
Download a full curriculum outline!
We’re sure you can already see the
Tremendous Value
that we offer through our certification program…

But, if you consider that other coach certification programs cost THOUSANDS of dollars… take months (or years) to complete… aren’t as thorough… and often require continued membership payments to remain certified… then you can TRULY see the value!

We used to charge more than double for this exact same program when we used to conduct the training in person ($2,000+ plus travel and lodging).

Not to mention how much money, time and energy WE invested to gain mastery in these areas and how much time, money and headache this program will save you…

Ok, you get it—it's TOTAL WORTH IT.
You're right. But, it's even better than that.
First, the Master Coach course package also COMES WITH
Each of the niche coaching programs (happiness, life purpose, success) comes with a Sales Presentation Blueprint marketing course!
These courses give you a complete presentation templates (to use verbatim or customize) that are designed to share massive value with your audience, help them get to know you, and help make it easy to transition them into registering for your coaching or other programs. It takes the anxiety out of selling by giving you a proven method for putting yourself in front of your ideal clients and making them WANT to do business with you, without sounding or FEELING “salesy” at all!

Plus, if you order by May 15, 2017 you can
pick any 1 of our other coach certification or business growth courses ABSOLUTELY FREE!
Relationship Workshop Facilitator Certification
Laughter Facilitator Certification
Group Life Coaching Certification
Target Marketing: Find Your Tribe and Niche
Write EPIC Marketing and Sales Copy
INFOPRENEUR: Create Information Products & Online Courses
That's up to a $297 value, FREE!
simply send us an email within 30 days from your purchase and we'll refund you right away! No explanation needed. No monkey business.

Give it a try... Thousands of thriving, grateful students can't be wrong! The only thing that we ask in return for this amazing deal is for you to truly apply what you have learned and then use it to transform the lives of those around you!
You can't go wrong with our
"I Love This Training" GUARANTEE!
We are so confident that this life coach training program will transform your coaching business that we're offering an unconditional, NO-questions-asked 30-day money back guarantee.
If for whatever reason the program does not satisfy you in any way,

So, as we mentioned above, if you register by March 15, 2017 you’ll receive a BONUS course of your choice! (Up do a $297 value!)

The total cost you’ll pay is only $797!
(That’s up to $1,700 value!)

ENROLL in the Master Coach Certification
Program today by clicking below!

Prefer to make payments?

Pay a $266 down payment today and make 2 additional monthly payments of $266

              Prefer to pay by MAIL (check or credit)?

              Download the Application


Got your eye on JUST 1 of the niche coaching certifications?

Click the one you want below (They’re $297 each.)*

Or Start with the Life Coaching Guide for an introduction to life coaching and a strong foundation. ($197)*

*If you sign up for a single course and decide to UPGRADE to the Master Coach program after the fact, we will credit your payment toward the total fee!

Master Order Form
         Got questions?
We've got answers.              

What qualifications do I need to be a life coach?

There are many life coaches that come from a background working with people, such as counseling, personal fitness, nursing, massage, etc. However, the majority of coaches do not have official background. Instead, they bring with them 2 things: life experience and their own unique work experience. Often coaches coach in a specific niche which they have unique knowledge and experience in. For example, entrepreneurs coach others on business start up, personal trainers become health coaches, teachers coach others on public speaking, etc. In most cases, coaches enroll in training programs before beginning their coaching practice. This gives them a foundation of understand about what coaching is, the psychology behind it, and methodologies and processes used.

Is there a life coaching degree, license or accreditation required?

Life coaching is a non-regulated industry, so there is no license or degree required. There exists no official accrediting institution or governing body in the life coaching industry. There may be organizations that claim to be an official or legal accrediting body, however this is false. Therefore, anyone can coach based on their own level of comfort with their chosen training and/or past relevant experience. As long as you are not going outside the scope of coaching, such as practicing therapy (for mental health, for instance) you are free to coach as you wish! It is recommended that any coach who is concerned regarding this matter seek advice from his/her state.

Are you associated with ICF?

No, we are NOT affiliated with ICF (International Coach Federation). We are an independent Life Coach Training company.

Why do you call your certifications “niche” coaching?

In the rapidly growing field of life coaching, focusing on a targetable, highly motivated niche market has become a key to success. Niche coaching utilizes core coaching principles along with highly specialized processes focused on a particular area that assist clients toward achieving their goal. Popular coaching niches include: health, career, life purpose, happiness, goal attainment, executive, fitness, dating, spiritual and business. There are dozens of other, more specialized niches. Many coaches narrow their focus by working exclusively with a specific population which they can uniquely relate to, such as empty-nesters, retirees, recent graduates, or people rebuilding their lives after illness. Other coaches offer services in which their lifetime’s worth of career experience can serve as a catalyst for their clients’ careers, such as entrepreneurs coaching budding entrepreneurs, seasoned sales professionals coaching budding salespeople, or anyone with expertise that someone else would want access to.

How do I know that Transformation Services, Inc.’s certification programs are credible?

Transformation Services, Inc. offers certification programs, as all life coach training companies do, as an official recognition and confirmation of completed training on the part of the student. The value and validity of Transformation’s training programs is evidenced by Transformation’s solid reputation in the personal development industry, instructors Joeel and Natalie’s decade of experience in the coaching industry, Transformation’s commitment to using and teaching industry best practices, and the strong psychological foundation of all material and coaching strategies used by Transformation, based off the education and training of coach Joeel A. Rivera, M.Ed. who has a Master’s Degree in Counseling and Education and is completing the dissertation for his Ph.D. in Psychology.

Have additional questions? We’d love to hear from you: or 941-479-0323
Have additional questions? We’d love to hear from you: or 941-479-0323